Welcome to the inaugural post of VeraSpectives (the VeraQuest blog)!
We were inspired to write this blog because we have access to more data than you can imagine here at VeraQuest, and much of it impacts you… as Americans, executives, parents, online users and so on. Rather than keep all this data to ourselves, we wanted to share anything that’s nonproprietary with you, our clients, who can then put it to use to inform your presentations, make strategic product decisions or just sound cutting edge at the next cocktail party or working dinner.
Our aim for this blog is to capture the depth and diversity of the data (and subsequent conversations) we have at VeraQuest. The blog will be written in our voice, capturing our perspective on the survey data we collect.
But we also want to hear from you! Feel free to leave a comment and let us know if you agree with our analysis or challenge our rationale. As researchers, we recognize that there are often multiple paths out of the same data point and welcome you to share your perspective. And send us your thoughts for original survey questions …. Who knows? We just might run them.
We look forward to hearing from you – and hope you check back often!
Chief Executive Officer, VeraQuest