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March 28, 2013 By Peter

PR Newsmaker Studies

Research created specifically for public release does not look or feel like traditional market research used for internal proprietary strategic planning. The …

[Read more...] about PR Newsmaker Studies

March 28, 2013 By Peter

Package / Claims Testing

One of the major advantages of online research is the ability to show high-quality images to a large number of respondents quickly and cost-effectively. Our …

[Read more...] about Package / Claims Testing

March 28, 2013 By Peter

Tracking Studies

The purpose of any marketing program whether it be advertising, promotion, event sponsorship or social media campaigns is to effect change – changes in …

[Read more...] about Tracking Studies

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